Digital Marketing Manager
Location: Head Office.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
- Design, build, and maintain company’s social media presence
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Identify trends and insights, optimize expenses and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies; provide thought leadership and perspective for adoption where appropriate
- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics and tag management tools (e.g., Google Analytics, Google Tag Manager, Microsoft Clarity)
- Experience in setting up and optimizing Google Ads and Meta Ads campaigns
- Strong analytical skills and data-driven thinking
- Be up to date with the latest trends and best practices in digital marketing and measurement.
Interested candidates may apply for the role by sending resume to email address, mentioning "Digital Marketing Manager” in theme tab ([email protected]).
Pease note that only selected candidates will be contacted regarding next steps of recruitment process.
Elanın bitmə tarixi: 01.04.2023